With Variation Themes, you can display multiple product variants (e.g. different sizes or colours) on a shared Amazon product detail page. The assignment is done via the data field group variation_theme.
Assign a single variation theme
- Open the menu: Data » Catalogues.
- Open the product catalogue for Amazon.
- Scroll to the data field group
variation_theme. - Select the appropriate variation theme from the dropdown list for the data field
Variation theme designationunderExport as(e.g.COLOUR_NAME).- Note: The designation in the field
Export asmay differ after selection, as the dropdown list often provides a translated guide.
- Note: The designation in the field
- Click on
addAdd data source. - Select the appropriate attribute with the addition
is linked(e.g.Attribute » Colour » Attribute Colour is linked).- Note: This ensures that the variation theme is only transmitted if the corresponding attribute is actually linked to your variant.
- Save your settings.
Assign combination of variation themes
You can also select a combination of variation themes (e.g. COLOUR_NAME/SIZE_NAME).
- Perform steps 1 to 4 of the single assignment and select the appropriate combination (recognisable by the slash
/) from the dropdown list. - Click on
addAdd data source. - Select the appropriate attribute with the addition
is linkedfor the first variation theme (e.g.Attribute » Colour » Attribute Colour is linkedforCOLOUR_NAME). - Click on
linkAdd data source. - Select the appropriate attribute with the addition
is linkedfor the second variation theme (e.g.Attribute » Size » Attribute Size is linkedforSIZE_NAME). - Repeat steps 4 and 5 for all further variation themes of the combination.
- Save your settings.
Important when exporting combinations
- The combination of variation themes is only transmitted if all attributes (e.g. colour AND size) are linked to the variant.
- Do not add the second and all subsequent attributes via
add Add fallback data source. - Attention: You must also link the appropriate data fields for the variation theme separately in the product catalogue (e.g. the data fields for
COLOURandSIZE) so that the actual values are transmitted to Amazon.
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